Enyaq cements its versatility with new Sahara challenge

Enyaq Sahara trip 4.JPG ()

Following last year’s two ice drift Guinness World Records in the heart of Sweden, the new Enyaq 85 is now facing arguably the world’s toughest terrain – the Sahara Desert – to set its mark as a true go-anywhere vehicle for owners.

From 13 until 22 February, 15 members of the UK media (split into three groups) will endure a gruelling 320-mile trip from Ouarzazate to Mhamid in Morocco – the final village before the barren desert engulfs the horizon.

Why are we doing this?

The epic EV adventure directly tackles one of the commonly discussed barriers to entry for prospective customers today (range anxiety) by testing the electric Enyaq to its limit in some of the most unforgiving settings on the planet, and proving its worth as a dependable and versatile family car.

Enyaq Sahara trip 2.JPG ()

The trip

From point-to-point – Ouarzazate to Mhamid – the journey is 278 miles, which the new Enyaq 85 can cover on a single charge.

The adventure begins at the Noor solar power plant, a 510 megawatt jaw-dropping spectacle of man-made green civil engineering, featuring a commanding circle of panels that reflect solar energy to a 250-metre tall tower. The Enyaqs will be picked up from here, charged directly from the harnessed solar energy and providing opportunities for beauty shots for the media teams.

From there, the groups will drive south to Mhamid – the edge of the Sahara Desert – passing through beautiful backdrops that highlight the sheer isolation, throwing out the argument that EVs can’t be anywhere too rural to work.

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It’ll then be time to turn round and head back north through the Atlas Mountains and head towards Marrakech over two days, on a journey set to test both machine and driver.

Enyaq Sahara trip .JPG ()