We are delighted to have been featured in Autocar magazine, the world's oldest car magazine with it's first publication being issued in November 1895. During our time at Rally Croatia for the third round of the World Rally Championship we had the pleasure of meeting Anthony Peacock from Autocar discussing the link between motorsport & cars sales.
"Ever since Colin Chapman painted his Lotus Formula 1 cars in Gold Leaf colours, sponsorship has been an integral part of motor racing. But one man is taking it a step further, carving out a symbiotic relationship between his rally career and the day job of running a Skoda dealership." Anthony Peacock.
Rallying is in our DNA and we have the pleasure to be the only SKODA dealership in the world to own a SKODA FABIA Rally2 Evo.
“It’s about making everyone feel good: myself, my amazing co-driver Mike Gibson, the whole family firm and the wider community of customers and friends who support us. Rallying can be a massive force for good – and we’ve shown that it’s definitely good for business, too.” Neil Simpson.
Read the full article here > https://www.autocar.co.uk/car-news/motorsport-wrc/how-rallying-helps-skoda-dealership-sell-more-cars